I was talking with John Hawk this week about the transition he’s had since taking over Home Instead Senior Care’s Charlotte franchise in January from Les and Roberta Farnum.
The Farnums launched the franchise 20 years ago, before the first of the Baby Boomers hit the age of 55. Since then, they’ve won a slew of business awards and served on nonprofit boards that serve older adults.
Hawk explained something about his senior caregiver business that I wouldn’t have thought about, since my parents died fairly young.
“If I’m 40 or 50-something years old and getting to the point where my parents might come and live with me,” Hawk said, “that’s the person that’s really going to need the help. They’ve got a full-time job, the family is really really busy and now they’ve got a mother or father moving in with them.”
It got me thinking about how our Thrive Over 55 Senior Expos can not only help older adults, but also their families. Many families probably aren’t prepared when they learn a parent needs an extra bit more support.
Over the past couple of years, Charlotte Media Group has connected people to companies that offer care, companionship and financial advice, as well as agencies that specialize in accessibility, hearing or staying active. We’ve had fun vendors like travel agents and Queens Cup Steeplechase, too.
I mention our expo because we just nailed down the details for the next one. The Thrive Over 55 Senior Expo takes place from 9 a.m. to 12:30 p.m. Oct. 4 at Calvary Church, 5801 Pineville-Matthews Road, Charlotte.
The free event includes free breakfast and free lunch, as well as the opportunities to win prizes while sitting in on breakout sessions (I hand out the lucky raffle tickets).
We ask that people interested in going register in advance so we can plan the right amount of food for breakfast and lunch. Email Rebecca Jensen at email@example.com or call us at 704-849-2261.
Companies or organizations interested in reaching a few hundred older adults can sign up as vendors or sponsors by emailing Rebecca, as well. We’re putting out a special senior-themed edition that will appeal to the older readers on the same day as the expo.
Now that I think about it, we’re producing senior-themed editions quarterly. So pick up the July 26 edition to read more about Hawk, a millennial whose family has been touched by Home Instead Senior Care on a personal level.